Partha Seetala Takes on New Leadership Role as CEO at as Company Prepares for Wider Deployment of Robin Platform for 5G

Core technology, designed for enterprise IT, finds new applications in rollout of advanced wireless networks.

SAN JOSE, Calif.—JUNE 1, 2020—The board of directors of has named Partha Seetala CEO. Seetala is the founder of and presently serves as CTO. Under Seetala’s leadership, successfully adapted its core cloud-native IT automation technology to the 5G market, shipping a solution for automating the deployment, scaling and lifecycle management of 5G applications and service chains in support of a major global carrier’s 5G rollout.

The solution has been deployed at leading financial services companies and has recently gained significant momentum in the telco market for 5G applications. The company expects to launch new tools, including RAN vendor support, as momentum in this market segment accelerates. The widespread adoption and scale out of 5G services—and the move to RAN as a service—requires a cloud-native architecture based on Kubernetes. is the only company currently shipping software built for this need, and the company plans to capitalize on this advantage as carrier 5G deployments accelerate throughout 2020 and beyond. is powering the deployment of the world’s first ORAN deployment. Interest from other telcos has expanded rapidly, as the software allows virtualized and containerized service chains to co-exist while delivering an unmatched level of operational efficiency to carriers.

“Having seen impressive adoption of the solution for both enterprise and 5G workloads, the board has unanimously agreed to promote Partha Seetala to CEO position to build on this momentum. The board is confident in Partha’s leadership to accelerate the momentum we’ve achieved thus far,” said Rajeev Madhavan, board chairman and partner with Clear Ventures.

“5G is a natural evolution for our product lineup,” said Partha Seetala, founder, CEO and CTO at “The past several months have been exhilarating as we have enhanced the product capabilities for 5G, preparing for the market rollout. Now that we’re positioned to deliver for both our original enterprise IT market and the emerging 5G market, it’s time to begin accelerating market awareness in both segments via direct efforts and channel partners. I’m honored by the confidence the board has placed in me, and I look forward to rounding out our team to execute on our plans for these two market segments.”

Enterprise software requires the capability to run on a diversity of cloud infrastructures, including on premises and multi-cloud. A multi-data center automation capability is key to supporting this need, with the ability to place data and applications in the right location for edge services. is delivering this automation capability, seamlessly across traditional enterprise data centers, cloud service providers and 5G edge sites.

About provides an automation platform for the deployment, scaling and life cycle management of any data- or network-intensive application for 5G service delivery across edge, core and RAN. Today, the Robin platform supports virtualized cloud-native infrastructure for 5G at Rakuten Mobile. The Robin platform is used globally by other companies, including BNP Paribas, Palo Alto Networks, SAP, Sabre and USAA. is headquartered in Silicon Valley, California. More at and Twitter: @robin4K8S.

Robert Cathey
+1 865-386-6118, the logo and the Robin Platform for 5G are trademarks or registered trademarks of and are protected by trademark laws of the United States and other jurisdictions.

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